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Sun Valley Prepares for Allen & Co. Conference
Sun Valley, Idaho ( KMVT-TV / KSVT-TV )
Sun Valley is gearing up for the Allen & Co. conference set to take place this week.
Approximately 250 media and technology executives will take part in the week long event beginning Tuesday.
Past attendees include Warren Buffett, Bill Gates, and Mark Zuckerberg.
The event is believed to be a big boon to business in the area, and spotlight the growing appeal of Sun Valley as a place to live.
Publisher at Sun Valley Property News Justin Williams explains the growing appeal, noting "When you look at Sun Valley versus places like Vail, Aspen and Steamboat and all of these sorts of places they've been sort of way ahead in terms of their valuations. And Sun Valley is looking particularly undervalued at the moment and I think a lot of people are realizing that and investing here and we're seeing huge amounts of money coming in."
We visited some of the biggest homes in the area.
Later in the week, we will profile them and show how the real estate market is doing this year.