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Former Star College Athletes Sue NCAA For Right To Make Money
(CNN) - A potentially game-changing trial for NCAA college sports in Oakland, California.
Former UCLA basketball player Ed O'Bannon is suing the NCAA.
He's trying to end the organization's control of college athlete's names, images and likenesses.
Current rules require a player to sign a waiver relinquishing rights to their own likeness in every form.
That means they can't make money off their television appearances their jerseys or in any other way.
Their universities get revenue from selling sports paraphernalia or other material related to the players.
O'Bannon's suit states the waiver is illegal.
He wants players to be able to collectively negotiate the terms of their likenesses and share in the profits. College sports generates billions of dollars in revenue every year.